Blank space: Great when it’s a Taylor Swift song (or a nifty 20’s-style cover of same), not awesome when it’s on your editorial calendar. You want to publish …
content marketing
20 Inspiring & Actionable Influencer Marketing Tips for The Modern Marketer
The heat is on for marketers to incorporate influencers into their marketing strategy. The problem is, the sheer amount of bad advice about influencer marketing …
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Creating Breakthrough Content: There Ain’t No Magic Feather #SMMW17
If you want to write amazing content like Ann Handley, don’t be a Dumbo. Dumbo was convinced he could only fly while holding a “magic feather.” When he lost …
[Read more...] about Creating Breakthrough Content: There Ain’t No Magic Feather #SMMW17