Undoubtedly you've heard the expression "content shock," coined by marketing expert Mark Schaefer. With immense respect, I have to admit: I don’t believe in …
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Digital Marketing
The B2B Buying Disconnect: 5 Opportunities for Increasing Influence with Technology Buyers
Thanks to the internet, social media and mobile technologies, buyer’s are more self-directed than ever before, using these tools to conduct independent research …
10 B2C Brands Crushing it with Instagram Video Content in 2017
The writing on the wall became very apparent last year: 2017 would be the year of video. In almost every marketing predictions post for 2017, video was …
[Read more...] about 10 B2C Brands Crushing it with Instagram Video Content in 2017