PowerMaven / November 3, 2024 As Yahoo slips further down, Apple reports record profits Comparing Yahoo! and Apple may seem like I’m comparing oranges and. . . well. . . apples but I think it’s more like a Tale of Two Cities. Though … [Read more...] about As Yahoo slips further down, Apple reports record profits
PowerMaven / November 1, 2024 5 A/B Test ideas for mobile gaming apps We talk a lot about A/B testing here on MarketingExperiments. What we don’t usually talk about is A/B testing for the mobile web…especially testing … [Read more...] about 5 A/B Test ideas for mobile gaming apps
PowerMaven / October 29, 2024 Facebook Place Tips: check-in benefits without checking in Facebook just released a new feature for mobile called Place Tips that has a very familiar ring to it. You stop for lunch at a popular restaurant near your work … [Read more...] about Facebook Place Tips: check-in benefits without checking in